Contract and Invitation

1. Offer 1. Offer means a proposal by a person in which he makes his willingness to enter into a legally binding contract for some conside ¬ration. 2. An offer is made with the object of getting consent of the offeree. 3. An offer can be accepted by the offeree. 4. An offer when accepted becomes an agreement. Invitation to Offer 1. An Invitation to offer means an intention of a person to invite others with a view to enter into an agreement. 2. An invitation to offer on the other hand is made with . An invitation to offer cannot be accepted by the person to whom it is made. 4. An invitation to offer cannot be accepted at all. 2. An offer / proposal are necessarily for the formation of an agreement. Section 2(a) of Contracts Act 1950 said when person signifies to another his willingness to do / to abstain from doing anything, with a view to obtaining the assent of that other to act / abstinence, he is said to make a proposal and invitation to treat means an invitation to make an offe r.A) There are many distinguishing between offer and invitation to treat. The first distinguishing is from meanings. Offer is an expression of willingness to contract on certain terms made with the intention that it shall become binding as soon as it is accepted by the person to whom it is addressed, the offeree. Invitation to treat different with offer it means an invitation to make an offer. An invitation to treat is not an offer, but an indication of a person's willingness to negotiate a contract.Based on the case: COELHO v. THE PUBLIC SERVICES COMMISSION[1964] M. L. J. 12 In this case, the applicant, a Health Inspector under the Town Board, Tanjong Malim, applied for the post of Assistant Passport Officer in the Federation of Malaya Government Oversea Missions advertised in the Malay Mail dated 19 February 1957. Consequently, the applicant was informed that he was accepted and, after undergoing training, he was posted to the Immigration Office,Kuala Lumpur, where he remained unt il December 1958 when he was transferred to the Immigration Office at Johor Bahru. On 5 November 1959, the Secretary to the Public Services Commission in a letter addressed to the applicant as ‘Assistant Passport Officer on Probation' informed him that, following a report from the Controller of Immigration concerning his conduct in the irregular issue of certain passports, disciplinary action was being taken against him with a view to his dismissal.The applicant made representation as invited by the said letter and, on 24 December 1959, the applicant was informed that the respondent had decided that he should not be dismissed but that his appointment on probation be terminated forthwith by payment of one month's salary in lieu of notice. The applicant now moved the court for an order of certiorari to quash the decision of the respondents on the grounds of error in law, want of jurisdiction, and failure to observe the principles of natural justice. An order of certiorari is an order of the court directing that something be done; in this case, the court order applied for was one directing that the decision of the respondents be overturned). It was held that: 1. That the Malay Mail advertisement was an invitation to qualified persons to apply and the resulting applications were offers. 2. The information conveyed to the applicant was an unqualified acceptance to join the overseas mission and he so understood it.B) Second distinction between offer and invitation to treat is an offer maybe made orally in writing or by conduct such as example of an offer made by conduct is where a customer in a supermarket chooses goods and hands them to the cashier, who then accepts the customer's offer to buy. Invitation to treat may made by displaying goods in shop windows, on shelves, advertisement, tender / auction or a statement of price. Based on the case of: PHARMACEUTICAL SOCIETY OF GREAT BRITAIN v. BOOTS CASH CHEMIST LTD[1953] 1 A11 ER 482. In this case the Defendant was being charged for failing to comply with one of the Great Britain Laws, i. . The Pharmacy and Poisons Act, 1933 which stated that it was illegal to sell specified poisons without under supervision by registered pharmacist. The Defendant operated self-service shop where a customer may select any goods, which were being display in the shop. When the customer has picked the goods, after that, the payment was to be made at the cashier's desk. At the cashier's desk, the operator of the shop can't stop the transaction since the display of goods as regarded as proposal and when the customer picked the goods as regarded as acceptance, therefore, the self-service shop failed to comply the above-said law.The self-service shop operated according to the above-said law display of goods only be regarded as invitation to treat and the customer was the one who made the proposal. Later on, at the cashier's desk a registered pharmacist supervised the transaction and was given authority to refuse the contract of sale, if violated any provisions in the above-said law. It was held that the Defendant was not made an illegal sale since display of goods only be regarded as invitation to treat and the customer was the one who made the proposal.Later on, at the cashier's desk a registered pharmacist supervised the transaction and was given authority to refuse the contract of sale, if violated any provisions in the above-said law. C) Another is an offer have a termination. There is based on counter-proposal, by using notice of revocation, lapse of time, by failure of acceptor to fulfill a condition precedent to acceptance and by the death of mental disorder of the proposer. For an invitation to treat there is no circumstances or conditions to termination a proposal. The termination of proposal is based on cased:MACON WORKS AND TRADING SDN BHD v. PHANG HON CHIN & ANOR[1976] 2 M. L. J. 177. In this case, the defendants gave an option to A her nominees to purchase a piece of land. The option was exercisable only after one LK showed no more interest in the land. The plaintiff's, A's nominee, exercised the option and claimed specific performance. The defendant resisted, contending inter alia, that the offer had already lapsed. It was held that where no time was fixed, an offer would lapse after the expiration of a reasonable time (section 47 of the Contracts Act 1950).What is reasonable is a question of fact depending on the actual circumstances of each case and the nature of the business. Failure to accept within a reasonable time implies rejection by the offeree. D) Otherwise, an invitation to treat is an action inviting other parties to make an offer to form a contract and it just a first step to negotiate, or indication of a person's willingness to negotiate a contract but an offer is a creates a binding contract, subject to compliance with the terms of the offer. It refers to the case:M & J FROZEN FOOD SDN. BHD & ANOR v. SILAND SDN BHD & ANOR[1994] 1 M. L. J. 303. In this case that Siland Sdn. Bhd (the first respondent) was the registered owner of a piece of land which it charged to the second appellant, Eu Finance Bhd. Due to a default on the part of the first respondent, the second appellant applied to the senior assistant registrar (the SAR) and obtained an order for sale of the property by public auction. M & J Frozen Food (the first appellant) was the highest bidder and was pronounced the purchaser of the property.The first appellant paid a 25% deposit of the total purchase price as provided under the conditions of sale, while the balance of purchase money was to be paid into court within 30 days from the date of sale. However, this was not done. It was held that the provisions of the National Land Code 1965 showed that the sale at this juncture (at the fall of hammer) had only be concluded in the sense that the goods would no longer be offered for a sale to prospective buyers and the successful bidder could not be permitted to ret ract his acceptance.Thereafter, each party to the contract of sale must perform his part of the obligation and until then no executed or actual sale had been concluded. Therefore a reference to a sale being concluded at the fall of the auctioneer's hammer could only refer to that stage of the transaction of sale when there was concluded an agreement between the vendor and the highest bidder, the former to sell and the latter to purchase the goods. E) In addition, statement of price is not necessarily an offer because offer only has a termination on proposal between invitations to treat; statement of price is necessarily in an invitation to treat.It referred to the case of: HARVEY v. FACEY[1893] AC 552. In the case that the plaintiff telegraphed to the defendant, ‘Will you sell us Bumper Hall Pen? ‘ ‘Telegraph lowest cash price'. Defendant telegraphed in reply ‘Lowest price for Bumper Hall Pen $900. The plaintiff then replied ‘We agree to buy Bumper Hall Pen for $900 asked by you. Please send your title deeds. No reply from the defendant. Plaintiff claimed that there was a contract between himself and the defendant. It was held that there was no contract. The second telegram was not an offer but in the nature of an invitation to treat.The final message could not be looked upon as an acceptance. F) Offer involved one party (unilateral) or more parties (bilateral). Bilateral contract is an agreement in which each of the parties to the contract make a promise or promise to the specific person and public at large. On the invitation to treat it only involve to the one party (unilateral). It means that only one party, make an offer but it depends to a person to form a contract. It based on case of: CARLILL v. CARBOLIC SMOKE BALL CO. LTD[1893] 1 QB 256.Facts of the case that the defendant made an advertisement in the newspaper where the defendant willing to pay 100. 00 Pounds to anyone who still suffering influenza after taking the medici ne according to the prescription sold by the defendant. On top that the defendant has deposited 1000. 00 Pounds in the special account in the Alliance Bank for the above-mentioned purposes. The plaintiff used the above-said medicine, unfortunately, she still suffering the influenza. Then, the plaintiff asked for the compensation that had been promised by the defendant in the newspaper.It was held that the plaintiff was entitled for the promise that amount 100. 00 Pounds made by the defendant since the defendant's advertisement being considered as proposal addressed to public at large and the plaintiff has accepted the proposal by purchased the medicine and used the medicine according to prescription. The defendant advertisement being considered as proposal because in the advertisement there was an element of willingness where the defendant has deposited money that amount 1000. 00 Pounds in special account in the Alliance Bank for the above said purposes.G) The offer must be communic ated to the offeree if the offeror want to revoke his or her proposal before it can be accepted and the offeror will bind to a legal after the acceptance but invitation to treat there is does not communicated before the acceptance and the invitation to treat can revoke anytime without mention to another party. It based on cased: BANQUE PARIBAS v. CITIBANK NA[1989] 1 M. L. J. 329, CA. In this case, a company, Selco Salvage Ltd, wrote a letter dated 14 October 1985, offering to sell to the respondents the salvage claims in respect of nine vessels.By a letter dated 31 October 1985, Selco offered to sell to the appellants salvage claims in respects of five vessels which were also part of the nine salvage claims offered for a sale in their 14 October 1985 letter to the respondents. The appellants accepted the offer and purchased those five salvage claims. Subsequently, on 7 November 1985, Selco again wrote to the respondents offering to sell their salvage claims in respect of four vessel s which were listed in the 14 October 1985 letter.They further stated in their letter that ‘ this letter will supersede our previous letter dated 14 October 1985'. The respondents accepted the offer and purchased the salvage claims regarding these four vessels. A dispute arose between the appellants and the respondents as to the ownership in respect of the five salvage claims and the respondents claimed that on 20 November 1985, they had purchased the five salvage claims without any notice of the appellant's prior purchase of them from Selco.The respondents agreed that although they purchased the salvage claims of four vessels on 7 November 1985, Selco's offer to sell the balance five salvage claims contained in the 14 October 1985 letter still remained open and available for acceptance by them, and that they finally accepted the offer on 20 November 1985. It was held that the 7 November 1985 letter written by Selco to the respondents contained the vital paragraph namely, â₠¬Ëœthis letter will supersede our previous letter dated 14 October 1985'.The only meaning one can give to this paragraph is that the 14 October letter had been replaced or substituted by the 7 November letter. The effect of that is any offer contained in the 14 October letter which had not been accepted had been withdrawn. Selco had, on 7 November 1985, in clear and unequivocal terms, withdrawn or cancelled the offer contained in the 14 October letter and henceforth there was no offer which remained upon and available for acceptance by the respondents on 20 November 1985 or any other date.Where the communication of acceptance is made by the acceptor through a course of transmission such as post, telegraph, telegram, then the communication of the acceptance is deemed complete as against the proposer, when it is put into a course of transmission to him, so as to be out the power of the acceptor. Read more: http://wiki. answers. com/Q/Difference_between_offer_and_invitation_to_offer_is #ixzz252JB0My1 3. As per the Halsbury's Laws of England. an offer is an expression by one person or group of persons, or by agents on his behalf, ade to another, of his willingness to be bound to a contract with that other on terms either certain or capable of being rendered certain. [Halsbury's Laws of England- Para. 632] An invitation to offer, on the other hand, may also be called an invitation to treat (as it is, under English Law) and merely indicates the interest of one party to enter into negotiations and is by no means supposed to form a binding contract. [Halsbury's Laws of England- Para. 633 4. Difference between AN OFFER and an INVITATION TO TREATAn invitation to treat is to be distinguished from an offer as it merely indicates a willingness to deal but does not display an intention to be bound. Broadly speaking, an invitation to treat is an action by one party which may appear to be a contractual offer but which is actually inviting others to make an offer whilst an offe r is an expression of willingness to contract on certain terms, made with the intention that it shall become binding as soon as it is accepted by the person to whom it is addressed, the â€Å"offeree†.The indication of willingness to enter into a contract may manifest itself in a variety of ways. The indication can be contained in a letter, a newspaper, a faxed document, an e-mail or it may even be inferred from someone’s behavior. An offer is something which must be done or refrained from being done which is accepted to become a contract. For example, you offer your car for sale for a price say for $9,000. 00, your offer to the world at large is $9,000. 0 consideration for your car. Your term is simply if you give me $9,000. 00 you can have my car. An invitation to treat simply means an invitation to make offers, so using the example above; if instead of the price you just said – â€Å"offers considered† that become an invitation to treat, then you are i n a position to accept or reject offers. It is important to distinguish between an offer and an invitation to treat.

Agricultural biology

Agriculture is a branch of biology that studies the wide scope of crops like rice, corn, cassava, etc. and its practical applications. Enormous issues related to agriculture have been raised daily by the community and some analysts. The most controversial among these is the continuing struggle of every nation on food shortage.Just last May, the issue about â€Å"rice shortage† alarmed the entire world including the United States of America. Rice producers and manufacturers jacked up the price of rice as an immediate response to the crisis. It must be clear though that rice or food shortage is also a global concern, may it be caused by the unusual climate changes or even the agriculture itself.  In an audio podcast of â€Å"A Farmers View on Food Shortage†, the speaker emphasizes that the food crisis could be brought by global warming and industrialization.This global warming could produce inconsistent climate conditions which affect weather patterns that may prolong d rought and cool seasons leading to a massive starvation even in the United States because of food crisis.On the latter part of the podcast, David Rai advises that in order to sustain and survive from the food crisis that the people are now facing, they must learn to conserve the use of rice by means of eating fruits, vegetables, and the like although rice has been considered by many as a staple food, highly demanded.The issue of rice, an agricultural aspect of biology, catches the attention of the people at large since it has been considered as the food of life among the greater half of the population located anywhere in the world. But whether or not the problem is about rice shortage or food crisis, the ones to blame are the people themselves and are expected to respond to this problem.And in order to conserve the supply of an agricultural crop like rice, these people should be guided to increase the production of rice, and provide agricultural assistance to those who are in dire n eed of the basic food of life, â€Å"rice.†

Presentation Critique Essay

To analyze verbal and nonverbal techniques that will enhance oral communication with a business and/ or professional context in this paper, first let look as the verbal communication. Verbal communication happens through the use of words. It must be understood that communication has to depend on the language that has been designed, developed and propagated by humans. As a result, it suffers from a lot of limitation despite the fact that some languages of the world are very developed and command a vast vocabulary. Non-Verbal communication uses signs, signals, gestures, expressions and sounds. In common parlance, nonverbal is also called body language. As a rule, it does not lie or mislead unless someone has mastered the art of deceit or camouflaging. With this basic of taught, verbal communication depends on the language that has been designed or develop, while nonverbal uses signs, signals, expression. Therefore, nonverbal does not lie or mislead. To assess the strength and weakness in the student’s own oral communication and in the other oral communication you must: * Emphasize the practical importance of strong teamwork skill, i.e the value of teamwork skill in (outside) the workplace by offering real-world example of how teams function and illustrating what can go wrong when teamwork skill are weak or strong. * Establish ground rules, i.e. create ground rules for group behavior or ask student’s to do it themselves. Group ground rules can include things such as: return e-mail from group member within 24 to 48 hours, come to meetings on time and prepared, meet deadline, and listen to what your teammates have to say. To write clearly and concisely using proper writing mechanics, you must look at the context of the topic or what the topic ask you to write on. Also write for your audiences to understand. Therefore, do not use back to back words whenever you are write business letter.

The Knowledge Management Challenge Assignment Example | Topics and Well Written Essays - 1500 words

The Knowledge Management Challenge - Assignment Example These three types of knowledge are what form the intellectual capital that is needed by PolySpec as it evolves. (1) Internal process knowledge related to PolySpec work processes This includes the trade secrets of the company such as patents and technical papers, the composition of the products especially the ratio of combinations, acquisitions, and their competitive advantages, blueprints and formulas. This is in addition to the internal operations and communications of the company that is not open to the public such as confidential conversations and documents. For example, Buddy holds four patents, has published several technical papers and he has hands-on management style (Fielder, et al n.d, P.2). PolySpec has made several acquisitions including Selby Battersby, Thiokol Formulated Products, and Flowcrete Plc (UK) with each merger bringing in new competitive advantage and products (Fielder, et al n.d, P.2). ... (2) External process knowledge related to client tasks and projects This includes the knowledge of upcoming disputes regarding clients’ quality of workmanship, technical assistance to contractors, claims of mislabeled products, and product failures related to job conditions. For example, PolySpec technical personnel provide most of the technical support through informal ways such as telephone conversations (Fielder, et al n.d, P.1). Also, the following litigations are as a result of product or project failure associated with PolySpec and its subcontractors: Instafreeze, Inc. vs. Environchem Technology and PolySpec Corp; W.J. Enterprises, Inc. vs. PolySpec Corp; Ladell Alexander, et al vs. American Cyanamid, et al; and B-Z-B, Inc, vs. Slip Free Systems, Inc, and PolySpec, L.P. (Fielder, et al n.d, P.7). The external knowledge process belongs to the knowledge acquisition stage of the knowledge management process. (3) Product knowledge This includes the knowledge of company produ ct categories, products professional opinions, product catalogs, product labels and product knowledge available on the company website.

I will upload the specific question later on the file Essay - 4

I will upload the specific question later on the file - Essay Example National security in the US has been a topic of debate in both the social and the political settings for the last one and half decades ago. Tracing the issue back to the 9/11 attacks, it was confirmed that the US has various political enemies whose dedication to projecting mayhem on American Citizens continues to be one threat of living in the US. However, while politics have driven various Arab nations to host and accommodate extremists, it is also confirmed that the US is guilty of applying force in interrogation through Special Forces and the CIA (Cole A, para. 1-7). Since the 9/11 attacks, the treatment of terror suspects changed under the Bush administration where various terror suspects are reported to have been tortured and in some instanced killed in the process. An example of trial injustice under the arms of the CIA is one Zacarias Moussaoui whose connection with the terror attacks raised debate over the authenticity of the US Constitution in the operations of the CIA. Zacarias, while seated in a jail cell for immigration charges was considered a suspect of the events of 9/11 (UMKC, para. 1). Although at first the information appeared blurred and far from a rational explanation, Zacarias connected to the events through the consideration of funds he was receiving through wire transfers as well as enrolling for aviation classes for flying Boeing 747 not having flown a smaller plane (UMKC, para. 1). Although Zacarias was considered the first terror suspect to be tried in the US, it is confirmed that the approach employed by the CIA adds up to higher authority (Cole A, para. 1-7). Under the Bush authority, many are the times when torture and application of the ‘Dark Side’ have been associated with the administration (Linder, para. 1-5). Examples of torture and the application of the ‘Dark Side’ as alleged by

Logistics management Essay Example | Topics and Well Written Essays - 2500 words

Logistics management - Essay Example The rapid growth of technology has significantly changed the social, economic, and political aspects of life. The immense impact of technological advancements has made enterprises to embrace technologies in ways that enhance their competitive advantage. It has become apparent to enterprises that their survival in the knowledge-based economy greatly depends on how they improve their technological capability. In particular regard to logistics, firms have realized the essence of developing adequate methodologies so as to successfully adopt new technologies in this field, as well as integrating logistics into their corporate strategy for gaining more competitive advantage (Waters, 2007, p. 76). Since the conception of computerization, Information, Communication and Technology (ICT) have assumed supporting role for functions of the organizations. In recent years, logistics has changed with the growth and adoption in the use of ICT systems such as GIS, Warehouse Management System, Transpor t Management System, and GPS among others. The use of these ICT systems has considerably improved the way companies manage their supply chains. Major ICT systems have impacted on each of the logistics component (Sauvage, 2003, p. 237). It is against this background that this paper will seek to evaluate the key components of Logistics Management and discuss the major ICT systems in each component of logistics. In addition, the paper will provide a critical analysis of benefits and challenges in adopting and applying the technology in logistics. Components of Logistics Management It is important to point out that components of logistics management are aimed at achieving the following: satisfying customers’ needs; product selection; monitoring quality of services and goods; dealing with logistics information accordingly; inventory management; and forecasting and procurement (Grant, 2006, p. 24). Mainly, there are eight components of logistics management. i) Customer Order Proces sing This component is designed to facilitate customer satisfaction. It involves flow of the following actions: filling of the order form; making decisions on the specifications of particular product; making decision on the quality check list of the product; deciding on the delivery schedule and deciding on the delivery location of the goods. The flow of actions is highly customer-focused and aims at meeting all the requirements of the customer. This component takes into consideration several important factors. Firstly, it takes into account the cost of order processing and ensures that this type of cost is appropriate for both the customer and the logistic firm. The second factor that is considered is whether the logistic firm has the capacity to produce the required component (Langley, 2006, p. 42). The third factor that is considered under this component is the detailed list of specifications; the company should ensure that the component being processed for customer has met all t he specifications required by the customer. The component of customer order processing has adopted and used ICT systems to make its operations effective and efficient. The major ICT systems that has been adopted and used in this component are Electronic Data Interchange, Web Portal, and E-ERP. Electronic Data Interchange (EDI) is an ICT system that facilitates structured transmission of data by electronic means between organizations (Sauvage, 2003, p. 240). Logistics companies have used

Feasibility analysis Research Paper Example | Topics and Well Written Essays - 2000 words

Feasibility analysis - Research Paper Example This will be in line with the company’s short term goals of achieving a presence in major states in the United States. The fitness centers will be noticeably labeled to make it easily recognizable (Goldsby, Kuratko and Bishop, p. 84). Then, the company will regularly market its products through the person selling, social media, company website and franchise marketing make the public aware of its presence. Besides body fitness services, the company has created different products that will emphasize on energy and water usage. The idea behind this product is to make the machines create their own energy source by ways of human interaction. This will be attained by attaching the alternator to the machines; therefore, as the individuals run on the machine, the spinning motion powers the alternator which finishes by powering a battery that fuels the machine’s energy source (Goldsby, Kuratko and Bishop, p. 87). As the company expands, they plan on bringing in industry leaders a nd experts into their company. The company will establish a cooperative relationship for high-end and meticulous products from the main manufacturing firms. To satisfy the customers, the company is able to ship products in various parts of the world. Additionally, there are no charges for handling products and the services will be filled once they are placed. The company strives to keep the clients satisfied. The company will strive to achieve profit maximization, revenue growth, customer satisfaction, long term growth, achieve sustainable brand awareness and reputation. Customer will be treated as the biggest asset in the business operations hence will always be at the center of the marketer and company’s thinking and planning process (Parnell, p. 316). The company will use economy approach, in which economies of scale are leveraged to bring the cheapest apparel to market and compete on cost alone as well as the mid-market approach where the brand allure and product quality are combined with economies of scale and labor efficiencies in order to keep prices in an affordable range for middle-class consumers. Moreover, EcoFitness will use the high-quality approach whereby product quality dominates and a brand premium is charged. Customers’ Prospect The company strives to keep the clients satisfied through provision of exceptional service and great purchasing experience, either online shopping or direct purchase in the department store. The fitness centers will be opened throughout the day and night to take care of all our customers at their appropriate time. Additionally, there will sales and offer discounts on special occasions and holidays (Tompkins, Russell and McDonald, p. 35). The company will entrench high level of quality, transparency in the market and a sustainable business that contributes to the welfare of the clients and the society. The company appreciates that the clients are the biggest assets of the company; therefore, will accord t he best quality products and services provision. Therefore, the company will try at all times to put the interests of their clients first. Service and Products Desirability The company’s services and products are new collections with new styles, which offer the latest trend in body fitness. Ecofitness offers a range of services and products that are not offered by other companies in the same field. EcoFitness offers a full service health and fitness club that leaves the clients yearning for more. The working team is

An action plan Essay Example | Topics and Well Written Essays - 1000 words

An action plan - Essay Example The APRANET which started its journey in 1969 and facilitated email has travelled a long way through the world wide web (www), the internet, internet radio, wireless internet, e-commerce and presently opened the doors for the internet TV. E-commerce has revolutionized the business processes and business transactions and the internet TV is another form of e-commerce and has opened doors of tremendous opportunity for different TV channels. This paper analyses the scope of e-commerce and the internet TV and the recent changes in the TV industry. It also discusses the action plans of TV channels NBC, Rogers, Bell Canada and Sony in order to exploit the opportunity offered by the internet TV. E - Commerce and Internet TV The Internet and the Web have enabled online business transaction which is called e-commerce and formally, it is the digital commercial transactions which is also known as E-business. E-commerce has changed the traditional processes of transactions which was considering c onsumers as passive targets and was driven by sales force. E-commerce is becoming popular due to its unique features which include its ubiquity, universal standards, global reach, richness of information richness, information density, interactivity, social technology and personalization/customization. With the growth and popularity of the internet in the world and its wider reach the internet TV is becoming very popular. Recent Changes in the TV industry Recently, there have been many technological developments in the TV industry which has changed the complete scenario of the TV industry. The recent trends require the TV industry to deliver the current form ‘TV’ via the Internet. The industry needs to not only produce huge quantity of the internet enabled TV sets but also to meet the challenges of delivering the current form of TV through the internet. The development in science and technology has enabled fast internet services and the possibility of delivering TV progr ams through the internet which can reach in any corner of the world through wireless network. The present delivery system requires the services of a network provider and a set top box but the internet TV would require only a modem to provide the services. The picture quality of the internet TV is multiple times better than the existing quality and it can be demanded by many consumers provided the basic problems are solved. The basic problems include lack of appropriate business models for the internet TV, limited bandwidth affect the quality and speed, lack of internet connections to many TV sets. The major problem experienced by consumers is the availability of millions of video programs make it difficult for them to navigate through and search for the desired program through the internet TV (Meyer & Peng, 2005). Action Plans The action plans of major TV service providers of the world like NBC, Rogers, Bell Canada and Sony need to address to the major challenges of finding an appro priate business model for generating revenue, improve the limited bandwidth quality, ensure the availability of the internet connections to TV sets and to device an appropriate system to make navigation through millions of programs easy. Their action plan should focus on positioning themselves for the transition from traditional to Internet TV that is

Should Regulations for Home Schools be Changed Essay

Should Regulations for Home Schools be Changed - Essay Example These tests have the purpose of not only ensuring that the guidelines laid out by the appropriate authorities are being met but also the secondary intent of being able to measure unique and dynamic changes in the student body at the regional and state levels. Due to the fact that no such analysis of homeschoolers is performed at the federal level and no benchmarks are set or analyzed, there is practically no knowledge of how this group effects the overall realization of educational development and achievement within the United States. Although many might argue that there is no need for government to interfere with this process due to the fact that it would be more regulation of otherwise private lives, one can also view the alternative argument relating to the fact that the government of the United States is not only responsible for educational development and achievement for its population but also for the development of a skilled and well balanced workforce to meet the key market n eeds that the 21st century provides (Kunzman, 2009). In this way, one can quickly realize that although certain topics such as reading, literature, and mathematics may be taught by a well skilled and educated parent or care-taker, the fact of the matter is that upper level biology, math, and/or lab sciences require resources and facilities that are not available to the average homeschooler. This creates a fundamental problem. Due to the fact that these lab sciences and upper level studies are not able to be taught by the average home school teacher, they risk being glossed over or not taught at all. This further complicates the educational process due to the fact that there are no preparatory life sciences that can... This essay approves that due to the fact that these lab sciences and upper level studies are not able to be taught by the average home school teacher, they risk being glossed over or not taught at all. This further complicates the educational process due to the fact that there are no preparatory life sciences that can adequately be taught within the home school environment. Naturally, if one takes the path that there should be a higher degree of federal regulation of home schooling, there is the problem of the fact that this level of regulation necessarily impedes many rights and privileges of the private citizen. Although the result may be a net positive, the fact of the matter is that the level of infringements on the personal rights and privileges to the private citizen would be multiple. Moreover, the final issue which this analysis will discuss is perhaps something that is the greatest overall concern with respect to the current economic climate that the nation is faced with. This report makes a conclusion that one can see that a powerful argument exists for the regulation of home schooling as a means to ensure that a high quality of educational attainment is made available to each and every child within the United States. However, due to the key concerns over civil rights and the cost of pursuing such a path, it is the opinion of this author that the situation is small enough at this point to warrant the reaction of a federal authority charged with overseeing and regulating the practice.

An Analysis of The Clod and the Pebble by Sir Francis Blake Essay Example for Free

An Analysis of The Clod and the Pebble by Sir Francis Blake Essay â€Å"The Clod and the Pebble† Sire Francis Blake compares selfish and unselfish love through interesting and thought provoking interpretations. These viewpoints are obvious through Blake’s indication of their states of innocence and experience. His first entity, which is a clod, says, â€Å"love seeketh not itself to please†(Blake 3). The second interpretation, which is given in the form of a pebble, reasons, â€Å" Love seeketh only Self to please†(Blake 11). The clod is depicted as a selfless, passionate emotion whereas the pebble is a vain, arrogant and selfish sentiment. We can assume that the author has a lot of experiences when it comes to love, possibly writing this poem in a period of romanticism, but cannot assume he is the speaker. The different perspectives of love in the poem lead the reader to believe that there are two speakers. The Clod may perhaps be of a feminine viewpoint, which is understandable after reading â€Å"Nor for itself have any care† and â€Å"Trodden with cattle’s feet†, where love is unselfish and sacrificial (Blake 2). The pebble gives off a sense of authority gained from experiences while it mocks the innocence of the clod. The abrupt use of â€Å"But† provides a change to the sweet and harmonious tones of the first stanza, while the phrase â€Å"a pebble of the brook† represents it is a hard and unmovable object, learned from its experiences. Specific words such as â€Å"care† used by the clod and â€Å"bind† used by the pebble are what make the feminine/masculine tones understandable. The beautiful and artful personifications of the content clod and pompous pebble create a clear understanding in contrasting the representation of the selfishness and selflessness of human nature in love.

Detection of Pesticides in Foods Using Chemiluminescence

Detection of Pesticides in Foods Using Chemiluminescence Sensitive And Selective Detection of Pesticides in Foods Using Chemiluminescence Zhou Yan Introduction Pesticides are widely used in agriculture to protect seeds and crops before and after harvesting. They have contributed significant economic benefits to society. At the same time, widespread use of pesticides has created serious problems regarding their effect on the environment and human health.[1]. Even low levels of contaminants can cause adverse effects on humans, animals, plants, and ecosystems. The application of pesticides has increased appreciably during the past few years, resulting in a potential risk for the human health.[2] .During recent decades, the number of publications on pesticide residue analysis has increased significantly, and important advances have been made in the development of methods for a wide variety of sample types[3]. N-methylcarbamates (NMCs) are commonly employed as pesticides, the structures show in figure 1. Their main characteristics of NMCs are low stability, high toxicity, and non-accumulation in organic tissues. Some of the NMCs, including carbaryl, carbofuran and methiocarb, are considered in the final list of compounds to be considered for periodic re-evaluations by the Joint FAO/WHO Meeting on Pesticide Residues (JMPR)[4]. Fig.1 Stucture of the selected N-methylcarbamates Analysis of pesticides in food, environmental, forensic and clinical samples is a difficult task because of the low concentration values and matrix complexity of the target compounds. Gas chromatography (GC) has been widely used for pesticide analysis in food, clinical and environmental samples due to its high selectivity and sensitivity [5]. However, some analytes are not suitable for GC separation because of their low volatility, thermal lability or high polarity. Phenylurea, carbamate, benzimididazole some pyrethroid,, organophosphorus, and quaternary ammonium derivatives are examples of such pesticides[6] . Chemiluminescence is defined as the emission of light as the result of a chemical reaction[7]. Chemiluminescence (CL) is one of the highest sensitive analytical techniques for the detection of pesticides, due to the high dilution of these substances in environmental samples and compounds in a great variety of matrices depending on their participation in a CL reaction as catalysts, precursors, oxidation, inhibitors and so on. Three Sensitive And Selective Methods Detecting Pesticides in Foods Using Chemiluminescence Determination of pesticides in water and vegetables by HPLC with post-column chemiluminescence using the luminol reaction .[8]. Chemiluminescence (CL) has been revealed as an excellent tool for the detection of pesticides.[9] .The best known example is the luminol (5-aminophthalylhydrazide), The Proposed mechanism of the luminol CL reaction shows in Fig 2, when (5-aminophthalylhydrazide) is oxidated in alkaline medium , it produces the excited 3-aminophthalate anion, which emits light when it is relaxed to the ground state using several oxidants such hexacyanoferrate (III), permanganat and hydrogen peroxide and so on [10]. The reaction presents a powerful application as detection system in flow injection analysis (FIA) or in liquid chromatography (HPLC), where luminol-type compounds can be used as a derivatization reagents allowing the analytes to be detected at very low levels. Fig. 2 Proposed mechanism for the luminol CL reaction. A scheme of the HPLC–UV–CL system is shown in Fig. 3. The reversed phase separation was carried out in a C18 column. A peristaltic pump was used to deliver luminol and potassium permanganate . After separation and UV/vis detection at wavelength of 220 nm, with the stream of potassium permanganate and luminol solutions. A mixing reactor (d1) linked both â€Å"T† connectors. Another mixing reactor (d2 ), was used to link the outlet of the inlet of the detection cell and the second connector. The resulting stream was passed to the detection cell and the CL emission from oxidation of luminol was recorded as the background blank signal (baseline). The quantification of carbamates was based on the increase in the CL intensity , calculated as A=[I/IIS], where A is the analytical signal, I is the net CL signal due to the presence of the NMCs in the luminol–KMnO4 system, IIS is the CL signal. due to the internal standard. Ethiofencarb was choosed to be the IS ,due to it is well differentiated from the rest of analytes in the selected chromatographic conditions and also it is a NMC which produced an enhancement of the CL emission from the luminol oxidation by potassium permanganate in alkaline medium. Fig, 3 Scheme of the HPLC-UV-CL manifold, d1, d2: mixing reactors Recovery experiments were carried out in vegetables to check the applicability of the proposed methodology ,to make sure if it can use in the detection of NMCs in the real sample. No NMCs were detected when a sample blank was analyzed using the proposed method. Three replicates were prepared at each concentration level, and each one was injected by duplicate. obtaining recoveries in the range of 107.7–88.6%. Chromatograms of cucumber sample are presented in Fig. 4. Fig.4 Chromatogram of a cucumber sample applying the proposed HPLC–CL method: (A) Blank sample; (B) sample spiked with 50ug kg−1carbofuran and methiocarb and 5ug kg−1 carbaryl. Peaks: 1, carbofuran; 2, carbaryl; 3, methiocarb; IS, internal standard. A sensitive and selective HPLC–CL method was used for the determination of NMCs in vegetables. Compared with other sensitive methodologies which use CL or fluorescence detection, this method is very simple because no derivatization process is needed. the great enhancement produced by these compounds on the CL emission of luminol using permanganate as oxidant makes the resolution of three carbamates (carbofuran, carbaryl, and methiocarb) in less than 14 min possible. Chemiluminescence Switching on Peroxidase Like Fe3O4 Nanoparticles for Selective Determination of Various Pesticides.[11] Due to the classical CL systems have very low efficiency which can not transform the chemical energy into light efficiently, so the enhancement of their CL efficiency to give intense emission intensity is one of the most important factors in quantitative analysis. From now on , a number of approaches have been explored for the enhancement of the efficiency. Such as developing intrinsically selective CL switching at the surface of Fe3O4 nanoparticles ,which make a great contribution to the sensitive detection and simultaneous determination of various pesticides. Fe3O4 nanoparticles with high peroxidase-like catalytic activity can catalyze the decomposition of dissolved oxygen to generate superoxide anions at their surface. The surface superoxide anions have high chances to be scavenged in the presence of ethanol. However, the scavenging effect can be effectively inhibited through the specific binding of target molecules on Fe3O4 nanoparticles. As shown in figure 5, water has no effect on the CL change but ethanol can lead to a significant CL quenching of the luminol−Fe3O4 system. EP is one of the widely used organophosphorus pesticides . there is no CL response of the EP aqueous solution in the luminol−Fe3O4 system by using pesticide ethoprophos (EP) as the target analyte. If we add EP ethanol solution ,which resulting a significant CL enhancement . we can abserved clearly. Fig 5 Pesticide Ethoprophos (EP) and the Mediums Produce the CL Response on Luminol (LUM)-Based CL Systems As shown in Figure 6A, With increasing the concentration of EP solution to the luminol−Fe3O4−ethanol system, the CL will significantly and continuously enhanced. Such high enhancing response has proved that EP molecules can inhibit the scavenging of superoxide anions efficiently. But not all organophosphorus have this function. As shown in Figure 6B, only EP and PF organophosphorus esters (containing P=O bond) with a phosphorus−sulfur bond (P−S bond) are able to light up the CL systerm in luminol−Fe3O4−ethanol solution. Fig 6 CL switching-on chemosensor for sensitively and selectivel (A) CL enhancement of the luminol−Fe3O4 ethanol system with increasing the concentration of EP . (B) The CL response selectivity to arious pesticides (0.1 mM): ethoprophos (EP), profenofos (PF), dylox (DL), and 2,4-dichlorophenoxyacetic acid (2,4-D). In order to make sense of the mechanism of CL switching, we choose the FeCl2 as source materials to study the interaction between EP molecules and Fe2+ ions. For the purpose of having better understanding of the coordinative groups, we do the theoretical energy calculations, as shown in Fig 7. Due to the important principle of energy minimum, the conformation was optimized as the coordination of sulfur atom instead of the oxygen atom. This result is reasonable because sulfur is more polarizable than oxygen and naturaly has a stronger coordinative bond formation. These calculations and discussions imply that EP molecules will have the strongest coordinative with Fe2+ ions, among the four different pesticides. Therefore, it is reasonable to suppose that the CL enhancement is attributed to the coordination of EP molecules on surface Fe2+ ions that inhibits the scavenging of superoxide anions. Fig 7 Optimized Conformations of the Complexes of (EP)2 -FeCl2 Based on the Theoretical Calculation of the Binding Energies (ΔE) for Different Coordination Formats The mechanism of CL switching is illustrated in Figure 8. Firstly decomposition of dissolved oxygen by the intrinsic peroxidase-like catalytic activity of Fe3O4 nanoparticles, we can get the superoxide anions, and due to the high surface-to-volume ratio of the nanoparticles, the resultant superoxide anions will absorb at the surface of the Fe3O4 nanoparticles (1).Then, ethanol reacts with superoxide anions through the radical scavenging process (2) there is no light emission after the addition of luminol (3) EP molecules are first added into the Fe3O4 colloidal solution before adding ethanol, (4). This molecular structure can effectively inhibit the scavenging of superoxide anions from ethanol (5) even if in the presence of ethanol, the addition of luminol still produces a strong light emission (6). The two CL response formats are combined to form a CL â€Å"switching-on† chemosensor (7). Fig 8 Mechanism of CL switching at the surface of Fe3O4 nanoparticles: The CL â€Å"turn-on† chemosensor was used to sensitively detect nonredox molecules specificitly. and has a a lot of application in lab experiment, because of it has the ability to detect molecules of interest in complexed and real samples after a simple magnetic separation.. The very simple and versatile strategy should open a new window of the development of CL chemosensors. And also make a great development in the application of magnetic nanoparticles (à ¤Ã‚ ¸Ã¢â‚¬ °) Analytical performances of validated chemiluminescent enzyme immunoassays to detect N-methylcarbamate pesticidesà £Ã¢â€š ¬Ã‚ 12à £Ã¢â€š ¬Ã¢â‚¬Ëœ Enzyme-linked immunosorbent assays (ELISAs) with chemiluminescent detection for the determination of carbaryl carbofuran and methiocarb were developed recently and the analytical parameters of these assays were compared with those of ELISAs with colorimetric detection. By using the chemiluminescent reagents for the detection of lower concentrations of horseradish peroxidase which can decrease the optimal antibody and conjugate concentrations and to reach better analytical parameters. Both in terms of accuracy and precision, results obtained by ELISAs correlated well. with those obtained by a liquid chromatography–electrospray mass spectrometry (LC/ESI/MS/MS) analysis, and also used as reference method to validate the immunoassays results. In order to fit into the linear part of the calibration curve and subsequently analysed by ELISA, each primary test sample was subjected to three independent dilutions .The dilution factors applied for the Nmethylcarbamate analysis are shown in Fig 9. Fig 9. Concentrations of immunoreagents and baby food sample dilutions applied in the ELISAs The reported results show that the chemiluminescent detection make a great improvement for the analytical performances of carbamates ELISAs. What’s more, the chemiluminescent ones with lower detection limits, can analyse various kinds of non-fatty samples simply and easily, just diluting them. This fact could avoid the extraction procedures and time consuming pre-treatment . Since the problems related with possible matrix effects can be easily overcome by using highly diluted samples. The time required to prepare the samples can be greatly reduced and their number increased significantly in each analytical session, as well as the reagents cost per assay is reduced. Conclusion : This review mainly introduce three Sensitive and Selective Methods Detecting Pesticides in Foods Using Chemiluminescence, each has advantages and disadvantages.(as shown in the following table). We can choose the appropriate method according to different situations. References: [1] Varsamis, D. C; Touloupakis, E.; Morlacchi, P.; Ghanotakis, D. C.; Giardi, M. T.;  Cullen, D. C. Talanta 2008, 77, 42–47. [2] Martà ­nez, E. J.; Barrales, P.; Cà ³rdova, M. L.; Medina, A. Anal Chimica Acta 2011, 684, 30–39. [3] Hua, L.; Mei, G.; Ping, H.; Yong, Z.; Long, L.; Hua, J.; Yong , M. Anal. Chem. 2012, 84, 255−261. [4] Alinorm 01/24A Appendix IX. Priority list of compounds scheduled for evaluation or reevaluation by JMPR. 2001 Joint FAO/WHO Meeting on Pesticide Residues (JMPR). [5] Xian , G.; Tao, C.; Guang, Y. Chromatography A. 2005, 1100, 160–167. [6] Lesueur, C.; Knittl, P.; Gartner, M.; Mentler, A.; Fuerhacker, M.; Food Control. 2008, 19 906–914. [7] Gracia, A. M.; CampaËÅ" na, J. J.; Chinchilla, J. F.; Pà ©rez, A.; Casado. Trends. Anal. Chem. 2005, 24, 927. [8] Fernando, J.; Pà ©rez, H.; Marà ­a, A.; Campa, N. Anal Chimica Acta.2008, 630,194–200 [9] Lopez, J. L.; Catala-Icardo, M. Anal. lett .2011,44,146-175. [10]Laura, G..G.; Ana, M.; GarcÄ ±Ã‚ ´a, C.; Jorge, J. ;Soto, C.;, Jose, F.; Huertas, F.; Gonza, L. C. Anal Chem,2005 ,24, 11, [11] Guan, G. J.; Yang, L.; Mei, Q. S.; Zhang, K.; Zhang, Z. P.; Han, M. Y. Anal. Chem. 2012, 84, 9492−9497. [12] Barbora, M.; Tomas, K.; Pavel, R.; Mar ´Ãƒâ€žÃ‚ ±a, J. M.; Antonio, A.; Angel, M.; Elida, F.; Fabiana, F.; Stefano, G.. Anal .Chimica. Acta .2005,528,243–248.

A Marketing Research Project on Pepsi

A Marketing Research Project on Pepsi Pepsi Cola was first made in the 1893 by pharmacist Caleb Bradham in New Bern, North Carolina. Initially Pepsi was introduced as Brads Drink by Bradham in 1898 and was made at Brahams pharmacy where the drink was also sold. Later, Bradham changed its named to Pepsi Cola, due to the enzyme pepsin and kola nuts used in the recipe. In 1903 Pepsi-Cola was officially registered with the U.S. Patent Office. Today Pepsi Cola is manufactured by PepsiCo. PepsiCo is a world leader in convenient snacks, foods and beverages. Currently PepsiCo is the number 2 manufacturer in soft drinks behind Coca Cola, number one in snacks and number one in juices. PepsiCo has revenues of $40 billion a year with beverages contributing to less than 50% of that revenue. Market Segmentation Early in its history, Pepsi understood market segmentation and the importance of having consumers to advertise to that arent locked into a specific product yet. Pepsi realized in the 1940s that African Americans were an untapped  niche market. At the time Pepsi was able to gain market share by targeting and advertising towards African Americans which they have continued to do. Today Pepsi markets its product to younger people. The idea behind marketing towards younger people is to lock them into their product throughout their life. Pepsi realizes that their beverages will continued to be bought by customers as they get older so they are trying to build a strong customer base by marketing to 14-30 year old males and females. Pepsi markets to all social backgrounds of all educational and occupational backgrounds. Pepsi customers are loyal to their products as they can easily switch to an alternative beverage and these customers are both aware and interested in the products Pepsi has to offer. Market Size/Characteristics The market size of the soft drink industry has been changing. It decreased in early 2000s, and is now increasing into the 2010s. The market has shown an increase in both sports and energy drinks. Currently, the total market value of soft drinks in the United States is $60 billion. As of 2009, Pepsi-Cola had sales of $18 billion trailing only behind Coca Cola in the United States. Soft drink consumption has a market share of 46.8% within the non-alcoholic drink industry in the United States where the total market value of soft drinks over $307.2 billion globally. Market Share Data from Beverage Digests 2008 report on  Carbonated Soft Drinks has shown that PepsiCos U.S. market share is 31 percent while rival Coca-Cola Companys is nearly 45 percent percent. Overall, Coca-Cola outsells Pepsi in almost all areas of the world, few exceptions. Below is a graphical representation of United States soft drink market share from 2008. pepsico.com Brand Product Attributes From the Pepsi Cola website they explain how with all of the different Pepsi products available that there is something for everyone. Pepsis brands are very popular not only in the United States, but all over the world and are enjoyed by everyone. The product Pepsi offers from its colas are sweet, delicious, less carbonated than its rival Coca Colas. Pepsis Mountain Dew product is even less carbonated than its Colas and is of very sweet tasting, marketed towards the younger populations. The Gatorade products Pepsi manufacturers are global leaders in sports drinks and provide a delicious tasting beverage with a lot of electrolytes for athletes losing fluids in a hard workout or a competition. The teas and waters manufactured by Pepsi are refreshing and a tasty alternative to the carbonated beverages. Product Mix The product mix of Pepsi is one which is very wide and very deep. The width of Pepsi products come from all of the different types of products Pepsi sells which include carbonated soft drinks, waters, energy drinks, teas, juices, ready to drink coffees, and sports drinks. The depth of Pepsi Cola comes from the numerous Pepsi brands in each type of product. Pepsi has big brands in each product category. Some of the large brands in each category include: Carbonated Soft Drinks Pepsi, Mountain Dew, Sierra Mist Waters Aquafina, Sobe Energy Drinks Amp, No Fear Teas Lipton Brisk, Iced Tea Juice Drinks Dole, Ocean Spray Dairy-Based Drinks Sobe Ready to Drink Coffees Starbucks Sports Drinks Gatorade, G2 Pepsi-Cola is leading selling beverage for Pepsi in North America and the world. Mountain Dew contributes greatly to Pepsis sales and has a large presence in the North American soft drink market. Below is a graphical representation of the Pepsi-Cola North American Product Mix. pepsico.com Product Strategy The strategy of Pepsi can be taken right from a quote off of the Pepsi website which reads: Pepsi is constantly on the lookout for ways to ensure their consumers get the products they want, when they want them and where they want them. From this quote one can easily recognize that it is important to Pepsi to produce good tasting products that are distributed all over and easy to purchase. Pepsi and its products can be seen everywhere and this is important to them as they have so many different products. Pepsi has products that are alternatives for each other and this allows them to have such a great presence in the soft drink market and have large percentages in the market share. Product Life Cycle Product life cycle is the stages a product goes through from its introduction, to growth, its maturity, and then its decline. The Pepsi Company, although it has a lot of mature product in its colas and other soft drinks, it still has some growth. A lot of the growth of Pepsi is due to the newly popular energy drinks which it produces and the sports drinks. The new products Pepsi is producing each year give me reason to believe it is not quite at maturity, but is at the top of the grown stage in its product life cycle. This diagram helps illustrate where Pepsi currently is in its life cycle. Product Development and Innovation The Pepsi Company website writes, The Pepsi Company continues to innovate, creating new products, new flavors and new packages in varying shapes and sizes to meet the growing demand for convenience and healthier choices. The way Pepsi develops products and innovates is by offering new different tasting beverages. Pepsi has come out with numerous different soft drinks, and has added many other products to their product mix. Other types of beverages including energy drinks, juices, and sports drinks are ways in which Pepsi has been innovative and the different flavors it comes out with ever years shows the development of Pepsi. Pepsis latest innovation is adding three new products which are considered to be a throwback to the 1960s and 1970s. Pepsi Natural, Pepsi Throwback, and Mountain Dew Throwback will all be sold with these older logos and are all sweetened with natural sugar. These recipes date back to the 1960s and 197s and will be able to be purchased this month. Pricing The United States carbonated soft drink market is a mature market where the industry sales growth is largely driven by population growth and advertising. Product innovation is also taking place in the industry and is an important aspect of pricing in the market. Since there is a mature nature of the market both Pepsi and Coca Cola have resorted to price discrimination strategies to maximize the value of consumer demand. Price discrimination means that there will be different prices for the product in the different regions it is being sold. Pepsi, Coke or other soft drinks have similar prices and the price will vary slightly from place to place and depending on which packaging it is sold in. Distribution On February 26, 2010 the Pepsi Beverages Company  (PBC) was formed when PepsiCo bought both of its largest distributors in the world. The Pepsi Beverages Company is made up of the Pepsi Bottling Group which worlds largest  bottler of Pepsi-Cola beverages. The Pepsi Bottling Groups sales of Pepsi-Cola beverages accounted for more than one-half of the Pepsi-Cola beverages sold in North America. Pepsi Beverages Company is also made up of the former PepsiAmericas Company which was worlds second-largest  bottler of Pepsi-Cola beverages and had19 bottling plants in the United States and had a presence in 16 other countries. PepsiCo and Pepsi-Cola now has much control over its bottling companies and the distribution of Pepsi Cola products. Pepsi products are distributed to stores all over, from small grocery marts to larger bulk warehouse stores, and through fountain drinks. Packaging In the United States Pepsi products are sold in plastic bottles and cans as well as dispensed through a fountain. The cans are packaged in 6 packs, 12 packs and cases of 24, 36 and 360. Pepsi also has bottles come in 1, 1.5, 2, and 3 liters. Energy drinks first  sold in eight-ounce cans in the United States, but now are sold in similarly sized cans to the other soft drinks. The Pepsi packaging has been simple, containing a blue color, differing itself from the Coca Cola red. Pepsis packaging has not changed much until its new look in 2009 which it changed its logo and packaging in an attempt to distinguish itself and promote itself from the other colas as a cultural leader. Advertising Strategy Recently, cutting back on television Shifting to social media Website, Twitter, Facebook 2010: First time in 23 years without Superbowl Ad Younger generation Pop stars Movie stars Promotion Pepsi Challenge: Pepsi vs. Coke Pepsi Stuff: merchandise purchased with Pepsi Points Pepsi Refresh Project Pepsi brand is dedicating $20 million dollars a year Donations to local organizations Causes proposed by the public in health, arts and culture, the environment and education Media partners for the project include: AOL, Face book, Hulu and MTV Competitive Products Coca-Cola  and  Pepsi  are the two most popular and widely recognized beverage brands in the world Pepsi-Cola and Coca-Cola Classic are the predominant carbonated cola beverages Coca-Cola is the original Pepsi tastes sweeter than Coca-Cola Coca-Cola has more carbonation than Pepsi depending on what region you are in Said that depending on where each one was made the amount of carbonation in them will be different, proving that neither Coca-Cola nor Pepsi have more carbonation than one another Both drinks are no longer seen as a beverage but mainly as a brand Both companies commit to sponsoring festivals and charitable projects in third world countries Marketing Approach Both Coca-Cola and Pepsi market as part of a life-style Pepsi tries to reach out to the younger generation by appealing to pop culture Pepsis Website: flashy pages containing social media links Coca-Colas website: less flashy and uses a classical appeal, promoting history of beverage

Ode to the West Wind by Percy Bysshe Shelley and Lines Composed a Few M

"Ode to the West Wind" by Percy Bysshe Shelley and "Lines Composed a Few Miles Above Tintern Abbey" by Wordsworth The two chosen pieces both have a dominant theme of nature. Shelley, in his poem 'Ode to the West Wind,'; uses poignant tone, while using personification and imagery to unravel his theme of nature. While Wordsworth's '...Tintern Abbey'; contains a governing theme of nature, Wordsworth uses first person narration, illusive imagery, as well as an amiable tone to avow his connection to nature. In his poem, 'Ode to the West Wind,'; Shelley uses a poignant and heart-rending tone to describe the power of nature and more specifically the wind. Shelley's reference to the wind, as the 'sister of Spring'; and a 'Maenad,'; shows how the wind is like a woman, spontaneous and free, with the liberty to be a gentle soul or a vicious amazon. He sees the wind with wonderment, and at the same time respects it and or even fears it. Shelly not only uses tone to depict his conception of nature, but he goes on to use personification to characterize the strength and vigor the wind possesses. He gives the wind human characteristics by referring to the wind as 'her'; and 'she.'; For example, 'Her clarion over the dreaming earth, and fill (Driving sweet buds like flocks to feed in air) With loving hues and odors plain and hill,'; can be paralleled with a woman tending to her garden with love and devotion. Along with a heart-rending tone and personification Shelley uses imagery to d...

She Walks In Beauty by Lord Byron and Douglas Dunns Reincarnation :: English Literature

Both She Walks In Beauty by Lord Byron and Douglas Dunn's Reincarnation are about romance. "She Walks In Beauty"/ "Reincarnation" Both "She Walks In Beauty" by Lord Byron and Douglas Dunn's "Reincarnation" are about romance. Although this is true they have much to be contrasted. "She Walks In Beauty" is about a man who is truly besotted with a woman who, from my observations, he doesn't even know. I think this from the fact that he doesn't talk about anything except for her looks and he says that he doesn't know her name: Had half impair'd the nameless grace ==================================== The poet takes pleasures from the woman's beauty and, unlike "Reincarnation" by Dunn, the poem mainly focuses on the woman's sexual attraction. She is often compared to perfection: Of cloudless climes and starry skies This also shows just how infatuated he is with her. This is an immense scale to put her on as it compares her not only to a section of a country but to the enormity and perfection of the galaxy. This metaphor also refers to her mysterious nature because -the poem was written almost two hundred years ago, in the early nineteenth century- not much was known about the night skies as it is so far away nobody has ever been there. This also shows how little he knows about her. A sense of adulation also occurs throughout Lord Byron's poem and it seems as though he cannot criticise her at all. This is completely contrasted with the bond between himself and the woman in Dunn's "Reincarnation". We can say, almost certainly, that "Reincarnation" is autobiographical, as we know that Dunn's wife died in 1984 from cancer. I think the sudden and premature death of his wife has been the inspiration for this poem that is so full of naked emotion and so full of true love, unlike the lust for the woman in the poem by Lord Byron, that you can almost feel his pain. For now I know the shame of being late, Too late. This shows the sorrow he is feeling. It also hints at remorse, giving us the sense that he feels slightly guilty about the death, which was obviously not his fault. It could also be showing us that he feels he has unfinished business with her or maybe he feels that he didn't have chance to say goodbye because he was so unprepared for it. The diction chosen by Lord Byron is very sophisticated. The words he chooses to use, such as eloquent make his poem flow with a smooth and graceful rhythm. The rhymes in "She Walks In Beauty" are monosyllabic

Coca-Cola Company Struggles with Ethical Issues Essay

Many of the ethical issues surfaced when Warren Buffet resigned in 2006 and Doug Ivester took over. Ivester lacked leadership and as a result, the company faced many ethical issues. Ivester tenure was symbolic in that it was short-lived. This was a serious public relations glitch for a company who for so long, performed flawlessly. Ivester was replaced by Doug Daft, the former president and chief operating officer. Unfortunately, Daft had no success in derailing the controversies. In early 2000, Coca-cola was embroiled in ethical scandals such as racial discrimination, misrepresenting market test and manipulating earnings. Text Questions 1. Why do you think Coca-Cola has had one ethical issue to resolve after another over the last decade or so? In 2000, Coca-Cola failed to make the top ten of Fortune’s annual â€Å"America’s Most Admired Companies† list for the first time in a decade. Many believe this was a direct result of the contamination scare in June of 1999. 30 Belgian kids became ill after consuming Coca-Cola. Rather than come out right away and defends its product, Coca-Cola took several days to respond. I believe that as a result of this global crisis, Coca-Cola panicked and spiraled out of control. This company was operating on a high level for a decade and to be hit with such a scandal rocked the foundation the core. 2. A news analyst said that coca-cola could become the next Enron. Do you think this is possible? I do not believe that this case is similar to Enron. Enron’s culture was one of greed and win-at-all-cost mentality. Enron leadership created an atmosphere of invincibility. This was evident by the â€Å"rank-and-yank† system implemented to rid of those who were rated at the bottom 20 percent. This forced employees to engage in questionable practices in order to maintain their standing within the company.

Maslow Theory and Herzberg Theory Essay

Difference people got difference need ,we have to know that the worker in which level in the hierarchy so that we can give what he want to motivate them . It is based on what the workers need. what he want ? we just give it as motivator Hierarchy factors need For maslow ,there have a hierarchy with 5 lvl . a people will satisfied the level one by one according this hierarchy. the people will satisfied with the lower level and jump to the higher level until they reach the self actualization which is also call as self fulfilment . Simple and descriptive  Maslow assume that all people’s satisfaction only in these 5 lvl . from the physiologic until self actualization. First , there have know about the workers need in which level ,then only there can motivate him by giving what he want and once the worker get the motivate at first time and it will automatically go to another level for example ,the freshmen who just graduate and work for a company. First he will think ,will the condition and environment suitable for me ? he need a safety place. when the company give him a comfortable office to work. e will feel satisfied and his satisfaction jump to another lvl. Pay is a motivator Some time salary is a motivator for certain ppl. Maslow assume that pay is an motivator to the worker and it is an unsatisfied need . there assume , the worker may motivated by giving bonus or increase the salary. Any need can act as motivator as long as it is not satisfied or relatively less satisfied. It means by as long as the people satisfaction haven completely fulfil , it still can be use as a motivator to a people. Hertzberg Use of motivator There is based on the Use of motivator that include achievement ,opportunity of growth and recognition . hertzberg dn have the hierarchy ,but it have two factors. that is motivator and hygiene factor. there will use the motivator to motivate the workers. For example ,the manage want to upgrade to become General manager. I am the boss, I know he want to become GM,so I give him a task and tell him if u finish this task I will upgrade u as GM. the manager very excited and complete this task very fast within one month. so I also upgrade the mange as GM. his achievement is the motivator to this manager. Hygiene factors, motivator factors Whereas for the Hertzberg theory ,it doesn’t have any hierarchy . it have 2 factor which motivator n hygiene factor. More prescriptive Hertzberg is based on the research on human satisfaction there do not based on hierarchy lvl by lvl ,because there said difference ppl got difference satisfaction. so can not based on the hierarchy only. Pay is not a motivator But Hertzberg disagree that,Sometime salary is not that important for certain ppl. hertzberg think not all the ppl also motivate by pay. or example,a manage who work in the company he doesn’t focus on the salary . he care about the achievement he did . he want to upgrade from manager to a GM even the salary is maintain unchanged. but he still satisfied ,because he need achievement . Hygiene factors do not act as motivator Hygiene factor do you all what is it ? Hygiene factor is an factor that if you have it , u din feel any satisfaction but u dn have this one u will feel dissatisfaction. so ,this factor cant act as a motivator because it dn give any satisfaction. for example,water. toilet.

Destruction Of The First Nations Culture By Indian Residential Schools

The Indian Residential Schools non merely were the cause of much agony to the First Nations people during the 18 and 19 100s, but they have besides extended this agony to all coevalss that have followed. These schools have played a big function in the loss of traditions, linguistic communication, and beliefs that First Nations people held in such high respect through humiliation, force, and isolation. Anglican and Catholic churches managed the Indian Residential Schools from the 1870 ‘s to the early 1980 ‘s by following the legislative authorization that they were given by the Canadian Government ( Meseyton, 2005 ) . Kipling and Stout ( 2003 ) say that â€Å" by 1930, 75 per cent of First Nations kids between the ages of 7 and 15 old ages were enrolled in one of 80 such schools across the state and in the 1940s, attending was expanded to include Inuit kids every bit good † ( p.29 ) . There were about 150, 000 Frist Nations, Inuit, and Metis kids taken from their places and put in Indian Residential Schools ( CBC New, 2009 ) . In Nova Scotia, there was one Residential School for First Nations people, which resided in Shubenacadie. The Shubenacadie Residential School opened in 1930 and it closed its doors in June of 1967 ( Knockwood, 1992, Paul, 2006 ) . The object of the Indian Residential Schools were used as a portion of colonialism to absorb the First Nations people by destructing their civilization, linguistic communication, individuality, history, and spiritualty ( Longboat, 1987 ; Meseyton, 2005 ) . Taking away the First Nations heritage was seen to alter whom they were and do them intermix in to Canadian Society. Battiste ( 1986 ) explains that the Indian Residential Schools were evaluated based on their â€Å" ability to transform the Indian † ( p. 35 ) . This transmutation came with barbarous force and no respect to the kids ‘s self-pride because they were portrayed as barbarians, pagans, heathens and wild Indians ( Knockwood, 1992 ) . The Shubenacadie Residential School followed the Nova Scotia course of study with a few alterations in the faith class and they were besides taught to be ashamed of who they were ( Paul, 2006 ) . Paul ( 2006 ) besides says that the â€Å" kids were taught about all the advantages of Caucasic life and all the immoralities of First Nations ‘ isolation, linguistic communication and civilization † ( p. 283 ) . First Nations kids traveling into the residential schools were non allowed to talk their ain linguistic communication. Knockwood ( 1992 ) says, â€Å" Talking Mi'Kmaw was non permitted in the school because it held kids back in the schoolroom in reading, articulating and composing English † ( p. 26 ) . Taking the kids from their households and coercing them non to talk their linguistic communication was the first stairss in taking away their individuality. Even though the churches and Government made the First Nations people believe that they had a pick to direct their kids to school, this was non the instance. Harmonizing to Daniel Paul ( 2006 ) , because of how the Indian Act was written, the kids were considered wards of the Crown and did non hold Torahs to protect them so households could make nil. Families filled out signifiers to let their kids to go to these schools, but Paul ( 2006 ) says that it did non affair because these signifiers were merely â€Å" window dressings † and the Indian Agents did non necessitate the parents ‘ permission and could make whatever they wanted with the kids. Maltreatment of the First Nations kids was normally used in the Indian Residential Schools for control and assimilation. The kids were forced to give up their individualities through whippings, menaces, and isolation. Isabelle Knockwood ( 1992 ) conducted an interview with Peter Julian, former pupil at the Shubenacadie Residential School, that said by the clip he left the school he was ashamed to talk his ain linguistic communication for the small spot that he could retrieve. Talking the Mi'Kmaw linguistic communication was non the lone thing that brought on maltreatment. Isabelle Knockwood was besides a former pupil of the Shubenacadie Residential School. She can retrieve watching a nun shingle a small miss while shouting, â€Å" Look at me † because the nun did non recognize that direct oculus contact between a kid and an grownup was considered chesty in the native civilization ( Knockwood, 1992, p. 50 ) . The maltreatment made the kids forget about their civilization though fright. Knockwood ( 1992 ) says we â€Å" were forcibly disconnected from everything our parents and seniors had taught us, and everything new was learned in an ambiance of fright † ( p. 50 ) . At times physical and sexual maltreatment was used together. The kids were being sexual abused by the nuns and priest and if they did non follow with it, they would be all in ( Knockwood, 1992 ) . Physical and sexual maltreatment was non the lone signifiers of penalty used in the Indian Residential Schools. As stated earlier, isolation from households were besides used to absorb the First Nations kids. Children were non allowed to see their households frequently and for some they did non acquire to see their households at all because of the going distance to the school. During the Christmas interruption, the kids were forced to remain at the school alternatively of being place with their households ( Knockwood, 1992 ; Paul, 2006 ) . Even though the kids could non travel place for Christmas, they remember lovingly being able to pass it with their siblings that were at the school besides. Knockwood ( 1992 ) remembers this as the merely good thing about Christmas and says, â€Å" we ‘d acquire our nowadayss from place and acquire to sit with our brothers and sisters † ( p. 38 ) . However, Doug Knockwood remembers one Christmas were his male parent travelled to the sc hool to convey Christmas gifts and the nuns refused to let the kids to hold them and made him take the gifts back place ( Knockwood, 1992 ) . Christmas is one of the major vacations where households are near. This was a manner to unplug the bonds between the kids and the parents and take away the felicity associated with it. The kids ‘s gifts were the lone thing left that made them experience like kids. Harmonizing to Knockwood ( 1992 ) , the kids were merely allowed to play with their gifts until January 6 and so they were packed up and ne'er seen once more. Taking these gifts from the kids would be like taking them from their households once more because these gifts were the lone thing every twelvemonth that connected them to and reminded them of their households. Many of the parents besides had trouble accepting that their kids could non come place for Christmas. These parents would compose letters or hire attorneies to acquire their kids place, but all they would have was ill-mannered letters from the school denying them ( Paul, 2006 ) . Other households stuck together as a community to seek to acquire their kids place. Paul ( 2006 ) explains briefly that the Cambridge Reserve hired a adult male to travel to the school to pick their kids up but the Principal would non allow them travel. These are illustrations of how determined the churches and Canadian Government were in absorbing the First Nations people. The Indian Residential Schools did non supply the instruction that other Nova Scotia schools provided. The pupils were taught really basic instruction and the remainder was manual labor ( Knockwood, 1992 ) . Learning merely the basic instruction was so First States people could acquire by life in society by understanding English, but non have excessively much instruction so they obtain callings such as attorney, instructors and physicians. Making them make manual labor was in some manner ‘killing two birds with one rock ‘ . The Government could absorb them into Western Society and non hold to pay anyone to make the manual work at the school. The kids that attended these schools were non trained to make the work and most clip they were in the place to make manual work that was insecure. Knockwood ( 1992 ) describes that many of the kids got physically hurt because they were excessively little or untrained to run the machinery. There was really small clip to make anything merriment at the school. Knockwood ( 1992 ) remembers being able to play baseball and traveling skating. For the kids that attended these schools, keeping on to the memories of these times is what helped them do it through each twenty-four hours. This was one of the times, other than Christmas, that the kids that had brothers or sisters at the school would acquire to see them even for merely a few proceedingss ( Knockwood, 1992 ) . These tactics were ways that the churches and Government thought would insulate the kids and cut bonds with other household members. This was non the lone manner that the Indian Residential Schools managed to deprive First Nations kids of their individuality. The kids did non hold the chance to turn up and see what a normal household life would look like because they were at school for 10 months a twelvemonth with no parental contact other than letters, which were no usage, because they were written in English so the parents could non read them ( CBC News, 2009 ) . This farther goes to demo how isolation was used to take the bonds within the households so they could suit into Canadian society more expeditiously. There were besides residential twenty-four hours schools and some kids were sent away to schools in other states so they would larn to â€Å" reject their traditional cultural ways in favor of the life of the person in the dominant Canadian society † ( Battiste, 1986, p. 36 ) . No affair where the First Nations kids were sent for instruction, the chief result the Canadian Government desired was assimilation of the ‘Indian ‘ . Daniel Paul attended an Indian Day School on the Indian Brook Reserve where assimilation was still in advancement ( Paul, 2006 ) Paul ( 2006 ) recalls his clip in this school and says he â€Å" can non remember any attempt being made – except for a brief mention to basket weaving and other traditional trades – to learn us about heritage and civilization † ( p. 291 ) . The deficiency of instruction of the First Nations heritage and civilization in the Indian twenty-four hours schools was merely another effort of the Canadia n Government to absorb the First Nations people. Assimilation of the First Nations people did non travel like the Canadian Government planned. There are still First Nations people widely spread all across Canada. Did the Indian Residential Schools affect the First Nations civilization and their individuality? Harmonizing to Kipling and Stout ( 2003 ) , the parents that grew up in Indian Residential Schools create what they call â€Å" intergenerational † Survivors by go throughing the injury they experienced down to their kids ( p. 51 ) . The effects of the schools non merely affected the First Nations people in them at the clip but for coevals to come. Kipling and Stout ( 2003 ) explains this to be â€Å" like a pebble dropped in a pool, traumatic effects tend to ruffle outward signifier victims to touch all those who surround them, including kids and grandchildren † ( p. 51 ) . The subsisters of the Indian Residential Schools ne'er had a opportunity to go near with their households and larn what healthy relationships were. Kipling and Stout ( 2003 ) suggest that the force that the subsisters encountered at the schools was used towards their ain kids subsequently in their lives because they did non cognize how to show fondness. This is what causes a rhythm of maltreatment. Unless this rhythm is stopped, every coevals will endure the same sort of force from their parents. The maltreatment can besides stem from defeat. When kids were old plenty they returned place to their parents where they felt like they did non belong because they did non hold the accomplishments to assist their parents out and ended up going ashamed of who they were ( CBC News, 2009 ) . Not everyone experienced the same things in the Indian Residential Schools. Some First Nations people believe they learned valuable accomplishments such as talking English, how to maintain their places in good form, stitching, cookery and praying, while others thought it was the most atrocious topographic point to be ( Knockwood, 1992 ) . Knockwood ( 1992 ) besides explains that some of the pupils thought the whippings were deserved, while some thought it was a safety from place because their parents abused them, and some pupils were the priests and nuns front-runners so they did non endure the penalties. Even though there were some First States people that seen the schools as a good topographic point to be while they were at that place, this did non halt the agony of the First Nations civilization and individuality. The First Nations civilization and linguistic communication are threatened because â€Å" several coevalss of kids holding grown up in a scene where any manifestation of Aboriginality was disparaged and devalued † ( Kipling & A ; Stout, 2003, p. 34 ) . Kipling and Stout ( 2003 ) besides suggest that many subsisters are seeking to get by with both the maltreatment they suffered at the Indian Residential Schools along with the loss of their civilization. First Nations communities need to lodge together to mend if they want to convey back the civilization and linguistic communication of their ascendants. Without the instruction of traditions and linguistic communication, the First Nations individuality will be wholly gone. Randolph Bowers considers himself a Mi'kmaq adult male that is seeking to detect his ain individuality while seeking to assist others understand themselves better by bring outing their ain individuality ( Bowers, 2008 ) . The Indian Residential School did non affect Arbors straight but he states how it affected his household indirectly by stating: My household was non impacted by the residential school epoch straight. We were influenced indirectly. My grandma Honora Elizabeth Richard-Bowers lived during an epoch when the residential schools were enforced in Nova Scotia. For Metis households I suspect there was a changeless fright of authorities functionaries. Foster places, wards of the province, and residential schools were non far distant worlds for comparatively hapless Acadian households. Hiding their Aboriginal lineage was most likely really necessary during the late 1800s and early 1900s ( Arbors, 2008, p.37 ) . This shows that the Frist Nations people did non hold to be forced into an Indian Residential School to be stripped of their civilization and linguistic communication. Some of the households felt giving up their individuality was better than the alternate. Arbors ( 2008 ) goes on to state, â€Å" My experience is of being a non-status Indian turning up in a household that had about lost our connexions to Aboriginal heritage and civilization. There was ever a nothingness in my bosom, a immense portion of me that was losing † ( p. 29 ) . Arbors shows us that cognizing your heritage is of import in cognizing who you are. The grounds proves that the Indian Residential Schools took something from the First Nations people that was really of import to their individuality. It is of import for anyone to cognize who they are and where they came from, but for the First Nations people it is highly of import because happening their individuality though their traditions and linguistic communication aid mend the agony brought on by the Indian Residential Schools. Healing is an of import measure in recovering the civilization and linguistic communication of the First Nations people. Knockwood ( 1992 ) explains that it is of import that the subsisters of the Indian Residential Schools talk with other subsisters to assist with the healing procedure. Moayeri and Smith ( 2010 ) conducted interviews with two First States female parents that were former pupils at the Indian Residential Schools. These adult females have lost their individuality because of the maltreatment they suffered and the isolation they endured. In these interviews, the adult females explained that they were seeking to recover their individuality back by taking some power over their lives ( Moayeri & A ; Smith, 2010 ) . Many pupils are still seeking to mend themselves in one manner or another and with the support of their First Nations communities, the procedure of mending would profit the subsister every bit good as coevalss to come. In decision, the Indian Residential Schools along with other efforts of assimilation of the First Nations heritage, civilization, linguistic communication, and individuality have affected the First Nations people. Arbors ( 2008 ) says, â€Å" We are Canadians, but if we do non cognize where we come from and who we are, we are nil † ( p. 38 ) . Reconnecting with the First Nations communities and larning about their lost heritage will assist mend the agony for the future coevalss of First Nations kids. Reclaiming their individualities will do the First Nations communities stronger to contend any other signifiers of assimilation that may happen in the hereafter.

Corning Glass Work Case Study Essay

1. Enumerate the conditions why Corning had to undergo the series of structural changes. Following the international growth and expansion of Corning, the following problems were being faced in the organization’s structure and management processes: i) With the international expansion of CGW, the company was becoming too big and complex to be managed by its current structure. Hence a need was felt to create the international arm as a separate legal entity and hence Corning International Corporation (CIC) was born. ii) CIC was created as a subsidiary to CGW to emphasize the growing importance of Corning’s overseas business. The management felt that the creation of CIC as a separate unit was important to upgrade the role of international managers and help them feel more accepted within Corning. iii) Before the international strategy shift of the mid 1960s, CGW did not meddle much into the affairs of its foreign affiliates. The foreign affiliates maintained their own individual reporting and control systems. However, following the strategic shift to gain majority in these foreign subsidiaries, the management system and processes began changing, such as integration of subsidiaries’ accounting systems into the parent company. This caused problems as most of the subsidiaries were European non-English speaking countries and didn’t follow American standards. Hence a need was felt to integrate these foreign subsidiaries with the parent company so as to maintain uniform standards and processes. iv) The acquisition of majority shareholdings in foreign subsidiaries also encouraged management to begin to coordinate and integrate its foreign operations. The task of unifying, coordinating and integrating the European operations specially was a difficult one. There was a long list of independent companies that needed to be brought under control and a lot of these companies were old rivals. Hence lack of coordination and cooperation existed at every level. Furthermore, each of the European companies had export customers and offices in several other European countries. This caused lot of chaos and confusion when it came to bringing order into CGW’s European operations. Also, the European country affiliates were well established and extremely knowledgeable about their local environment. It was difficult for the newly appointed area managers who did not have the same level of market and product expertise to challenge these country affiliates and convince them in favour of consolidation of manufacturing operations. v) The structure within CIC was organized on geographical dimensions. The top management had a tendency to take major decisions based on their local interests and hence promoted their local projects. As a result, conflicts started arising between geographical entities. Such conflicts could only be resolved at the desk of Forrest Behm, President of CIC, who was the only one with sufficient power and connections at the corporate level to communicate plans to and from top leadership of CGW. As the international operations expanded, Behm turned out to be the only one in a position to take a global perspective of the various international businesses and this in turn increasingly burdened him with more conflict-resolution issues. He felt that a structural change within the organization was required to bring in a global perspective amongst its people. vi) Another challenge that Corning was facing was the transfer of technological knowledge from parent company to its foreign operations. Before major international expansion, this transfer was maintained through informal channels between technical experts in the parents company and the foreign plants. As the foreign operations expanded and technological innovations grew in size, the old model of knowledge sharing turned out to be insufficient to handle the growing demands. Hence foreign subsidiaries had to rely on the formal channels within the international organizational. This led to escalating frustrations on both the sides. vii) Furthermore, the capital allocation process also changed following the majority shareholding in foreign subsidiaries. Before the consolidation, the decision process for capital allocation was done primarily by the local managers of the foreign affiliate, who would then go out and raise the capital on their own. However, after these subsidiaries were acquired by Corning, they were required to submit a formal capital appropriation request prepared in English. The subsidiary general manager then had to chase it to the end through a series of corporate decision making filters. This allocation system had other major implications on the relationship between the technical personnel on each side. Whereas before, the technical managers from the parent company provided assistance to subsidiaries on projects, the former now became a part of the judge and jury system to decide on the capital allocation to these subsidiaries. As a result, the technical managers tended to become more conservative with their advice and assistance to the subsidiaries. viii) Due to the incoherency of its area based organization structure, CIC found itself grappling with the global marketing coordination necessary for some businesses. There was no one who was responsible for coordinating between different foreign subsidiaries on global actions like price, product, sourcing etc. The needs of global product development were not being communicated to the R&D group. This meant that the international product development needs were being largely ignored. In order to address the above mentioned problems, Forrest Behm, decided to restructure the organization by appointing three international business managers. The primary motive behind the appointment of these business managers was to supplement the organization with a global business perspective. 2. Identify the problems with the organization structure (until 1972; business manager concept) that led to the formation of World Boards. i) Corning International Corporation (CIC) since its inception was not truly integrated with its parent organization Corning Glass Works (CGW). The creation of CIC as a separate company was insufficient from the onset. The relationship between senior managers in the parent company CGW and in CIC remained unchanged. The vice-presidents in CIC never really achieved the status and importance of vice presidents in CGW. As a result when the three international business managers were appointed by Behm with the status equivalent to Vice-Presidents, they faced difficulty liaising with vice-presidents and other senior managers in the domestic organization (CGW). They were simply viewed as lacking power, status and credibility to get things done. ii) There was some hostility prevalent between the domestic and foreign arm of the organization. The domestic division managers felt that if they had to provide the foreign operations with so much support, they might as well run the foreign operations themselves. This contributed towards making the job of international business managers in acting as a liaison even more difficult. iii) The role of the International Business Managers was not clearly defined since its inception. They were given very vague general mandates like â€Å"to straighten things out in consumer products in International† or â€Å"to put together a world strategy for products in Science and Medical†. As a result nobody understood what they were really there for and hence people could not establish a connection or relation with them. This contributed to some area managers feeling that they were wasting their time and energy in entertaining these international business managers and meeting their demands of time and information. iv) There was lack of communication between Behm and foreign subsidiary country managers who felt that they were not informed of such a role being introduced in the organization hierarchy. As a result, employees in the foreign subsidiaries had no clarity who they were supposed to report to after the organizational changes. This contributed to a creation of general sense of defensiveness in the subsidiary employees from the outset. So the business managers were largely viewed by foreign subsidiaries as more of an interference and less of a coordination help. v) The three business managers did not have the right skills to act as liaisons. Their inability to establish strong links between the foreign subsidiaries and the domestic products divisions was partly due to the attitude with which some of them had taken up these roles. For example, the international business manager for the Consumer Products Division came across as interfering and authoritative. This was not helpful in yielding the desired results. 3. Examine whether their current structure (world boards) is appropriate to the business environment. Provide suggestions to Behm on the proposed reorganization. The current structure of world board is strong and is capable of bringing in order to the organization provided some changes are made to it. The world boards were not created to control or manage the foreign subsidiaries but rather to act as a channel to facilitate coordination, communication and cooperation between the parent company and its foreign subsidiaries. The members of the world boards must keep this vision in mind during their meetings and interactions. We propose the following changes to the world board in order to make them more effective: i) Behm should first start with putting a limit on the maximum number of people on the world boards to 6-7. This will avoid the problem of world boards becoming too big and chaotic to manage. The world boards should include at max 2-3 people from US product division, 2-3 people from subsidiary units and 1 international business manager. ii) The Optical Products World Board was able to achieve results by successfully resolving their conflicts before the board meetings. All other world boards should follow their model and try to adapt it to as much extent as possible. iii) The domestic division managers need to understand that the company as a whole can only be unified through corporate culture, shared vision and values, and management style rather than through formal structures and systems. Hence they should avoid trying to control the subsidiaries’ business the way they have been doing so far. The domestic division managers should be encouraged to develop a networking and inter-dependent relationship with the subsidiaries. Internal attitude change within Corning’s domestic managers is critical to encourage coordination, participation and involvement of the subsidiaries. While being a part of Corning, the subsidiaries need some autonomy for themselves to develop an ability to make impactful contributions to the organization as a whole. iv) Behm should ensure that the world boards meet regularly and achieve fruitful results. If left to themselves, things may go back to how they were. Hence a more direct involvement on part of Behm is required (at least in the boards that still have major difference of opinions) to facilitate communication and resolve difference of opinions. v) Corning should slowly and gradually adopt the transnational model to promote worldwide integration and knowledge sharing to exploit both global and local advantages. The top leadership needs to see the organization as a network and should refrain from shaping it as a centralized hub. Interdependence between units should be promoted amongst product, functional and geographic units. vi) Cross-subsidiary teams should be developed in the long run to compel different subsidiaries to work together for their own good as well as the overall good of the organization.